Category Archives: Pay Per Click

PPC Advertising tips for Small Businesses

Pay Per Click advertising has become a combination of art and science in the recent past. It is an art of selecting keywords…
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What is your actual Average Position on PPC ads?

One fine morning you login to your AdWords dashboard and see an average position of 2: you instantly jump with joy, feel good…
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Why Mobile ads are so important for a local business

According to a recent study by Google, more searches are now taking place on mobile devices than desktops/laptops. Search patterns are also changing and…
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